Before Ten

A habit, not a feature.

Ten minutes before ten, a 52-week plan, one action and one close a day. The line for today, a few minutes for you before the phone, and the count of the openings you took.

The daily line, every morning on Today

Morning Mindset, a few minutes before the phone

Built by brokers who still make the calls.Founded by Grant and Gia Freer, licensed Florida real estate brokers who still practice the calls themselves.
The walkthrough · Before Ten
This performance features a synthetic performer. A demonstration by the founders. The seller is an AI; the card is written by an AI against a method written by people. Book a 20-minute demo
Read the transcript
  • Before ten. A habit, not a feature.
  • Before ten
  • A habit, not a feature.
  • Today's line
  • Every morning the Today screen opens with one line to carry into the calls, and the day's brief.
  • Morning Mindset
  • Morning Mindset: three to five minutes before the first dial, then your first rep. Start it or skip it; the streak holds either way.
  • The Penny jar
  • The Penny jar, on every card: the openings the seller gave you for the appointment, and how many you asked on.
  • Ten minutes before ten. Try a call now.
Today in the app: the day's brief, the ten-minute ring and Start Practicing
Today's brief and your ten minutes.
Hey Ten™What do I say to "we're going to relist with the same agent"?Practice it now
Today's line

One line for today.

Every morning the Today screen opens with the week you are in, one line to carry into the calls, a voice to hear it in, and the day's brief: what to practice first and why.

Today's line on Today: the week's line, the quote and the three words to carry into the calls
Today's line, at reading size.
Morning Mindset

A few minutes for you, before the phone.

Three to five minutes before the first dial, then your first rep. Start it or skip it; the streak holds either way.

Morning Mindset on Today: a few minutes for you before the phone, three to five minutes, then your first rep, with Start and Skip
Morning Mindset, on Today.
The Penny jar

Every opening you took, counted.

On every card, the Penny jar counts the openings for the appointment the call gave you and the ones you took: the asks, the reflex no's and the close you missed, in the seller's words. One penny per ask. An ask before you know why they are moving is named on the card, not counted.

The Penny jar on a card: two of three openings asked, each opening with the seller's words and what you said
The Penny jar, on the card.
What's included

What you get.

Questions

Plain answers.

How do agents who prospect keep their mindset?How agents who prospect by phone build belief through skill: a short morning routine, resets for hard moments and counting what you control. Read the answer
Smile and listen: why do they matter?A smile changes how you sound, and listening changes what you say next. How to build both habits, on the phone and at the door. Read the answer
What do I say in the first thirty seconds?Four parts, in order: who you are, why you are calling, a fair time check, then your first real question. Read the answer
How do I become a successful real estate agent?Success in real estate is a set of daily habits you control. Practice before you call, prospect daily, make it about the client and keep an honest count. Read the answer
How do I practice cold calls?Practice the first ten seconds alone until you can say who you are and why you called without reading, then full calls with a partner who mostly says no. Read the answer
Try it

Ten minutes before ten. The line, a few minutes for you, one call, and the card.

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